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In addition, I have helped manage my wife's city in Cityville since some time around the beginning of the summer.
Seeing the differences between the social game oriented towards the casual player and the one (ostensibly) oriented towards the more hardcore crowd has me thinking about the problems of doing well with a social game in the CivWorld vein. It's harder to monetize.
Here's maybe why:
Paying to Own, Paying to Compete: Monetizing the Social Game
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